
Here is the third ad from our recent shoot for Dean’s Dip with High, Wide & Handsome. This image was a bit of a challenge as it was shot on location in Los Angeles at the height of summer (it was literally one of the hottest days of the year) and in the midst of our lovely drought. The responsible homeowners of the cool (looking, not temperature) location we were shooting at had pulled back on their watering so as to conserve. That however made for some unfortunately yellow grass and background. What came to the rescue was the extensive background library we keep in-house. I am ALWAYS shooting grass, skies, and textures of all types so as to have a healthy arsenal for just such circumstances. We had been shooting into some bamboo that was fairly burnt on the tips and of course the grass was none-to-happy either. So instead we ended up stripping in some heathy Ficus and dropping in a bit of grass from Versailles, no… really! That is royal French grass you’re looking at! So if you see me out there pointing my camera at what looks like nothing, it’s probably something… like grass.






















While people often comment on how lucky we are to do the things we do and go to the places we go for many of our projects (and trust me, we are!), there is often a misconception that we are sitting poolside with a cocktail instead of executing what is in reality the real “work” involved in doing our job right. Case-In-Point… when we recently scouted for a project that took us to Hawaii, a friend of mine commented; “when you get the good ones, you really get the good ones!” What my friend did not understand (until I told them) was that we were working, longer hours in fact than when we’re at home. There is a sense of responsibility to do as much as you can, to get the client as much as possible. And while we certainly take “the moment” to soak in and appreciate where we are and what we are surrounded by, I tend to be predominantly focused on delivering for the client. Plus, not only are you doing the work at hand, you also have to manage (remotely) the normal day-to-day stuff that is going on back at home. Very seldom on location projects is there a day off (except for the rare weather delay). It’s usually go, go, go… but I love that! But as an example, on this (and a subsequent second scout) I never hit the pool, never even touched the ocean! Too much to do! Now.. let’s be clear.. you can’t get much better than working in Hawaii, or the Caribbean, or Europe, or…. well, let’s face it… working on location – anywhere – is a 












