Please tell me we have seen the last of the silver fox couple in white linen walking down the beach hand and hand. The cliché idea of health and aging gracefully.
I want to take photographs of people that are at their most vital. Images that connect with the baby-boomers who come from an incredible generation of music lovers, dancers, movers and shakers.
My dear 75-year-old friend Susan hosts a zoom happy hour every week.
She is planning her first trip after COVID to Morocco.
She always takes the stairs.
She laughs with her whole body.
She had the IPhone-12 the week it was released.
She is not “old”.
Susan is a wonder woman.
When Susan sees pictures of people, supposedly her age, whether in an AARP magazine or her insurance email, it doesn’t resonate. She feels it is meant for someone else. Not her.
My hope is to work alongside creative teams to create content that honors this ever-important generation with imagery that reflects and connects.