Photographer Director Dana Hursey recently shot a motion and still campaign for sparkling water company, Spindrift. Agency High Wide & Handsome decided to create a campaign poking fun at the brand’s ‘transparency’ using only pure ingredients, and created a play on words throughout the images and videos. Dana allowed the product to speak for itself, shooting clean and crisp video that captured the effervescence of the beverages playing with the bright and bold colors of the cans. The resulting images and video highlight the quality ingredients and everyday refreshment of Spindrift, and make us want to reach for a can or 12!

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